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Modern Business Integration – Accelerate Growth and Unlock New Revenue Streams

By May 4, 2023No Comments

Modern business integration is a crucial accelerator for contemporary organizations that want to accelerate growth, unlock new revenue streams and improve customer experiences. It allows companies to use their existing technology and processes, as well as their people, to stay ahead.

Traditionally, many companies have a combination of legacy systems and on-premises software applications as well as cloud solutions. These disparate technologies, and the data they contain, do not communicate inherently. This is why businesses must develop a robust strategy for business integration.

Modern integration allows these systems and apps to communicate and exchange vital data seamlessly within and across business lines. This is known as B2B (business-to-business) integration and involves a number advanced protocols, including AS2, SFTP HTTPs Web Services, proprietary high-speed file transfers, and Web Services.

Financial services, healthcare and logistics are all common use cases. These industries need to securely connect multiple trading parties with robust security, governance and audit trail capabilities.

Another common use is horizontal integration. Two or more companies within the same industry can combine to provide a wider range products or services. For example, a women’s clothing company might integrate with a fashion brand serving teens and young adults to introduce them to new market segments.

Modern integration methods allow these companies’ front-end software to be extracted and converted into a format that is compatible with the central organizational device of their partners. The data can be sent directly to the target application. This can help automate, streamline, and improve a process. It can also improve business collaboration.

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